In 2005,
Beta Gamma Sigma teamed up with Bloomberg Businessweek to survey a portion
of its membership. This survey revealed much about our membership that
was unclear before. The Society is interested to know more about its membership so it can serve their needs better. In the past, the Society's Board of Governors often made educated guesses about the wants and needs of its lifetime members, but the survey results have reinforced - or in some instances clarified - the truth about members. This knowledge will result in more value for members in the future.
Beta Gamma Sigma
is committed to this process of knowledge, and will continue to survey
its membership in 2006. If you’re asked to participate, please
take the time to do so. This information has been very valuable for
the Society already, as it has reinforced the value for employers and
benefit partners to connect with our members. Our goal is to make your
lifetime membership more valuable, and the only way to do that is to
know what it is BGS members want and need.
Here are a few “Did
You Know?” kind of items that came from the 2005 survey:
•
Overwhelmingly, BGS members responded that offering additional job
search/employee recruitment matching, networking, and special discounts
on services/products would make lifetime membership more valuable.
Almost two-thirds (64%) of members said they had participated in one
or more programs offered by Beta Gamma Sigma.
•
BGS members’ top business reading materials are The Wall Street
Journal, Bloomberg Businessweek and the Economist.
•
BGS members are involved – 58% are members of professional associations.
•
BGS members are young (average age 40), holder higher degrees (almost
half have master’s degrees), and are highly affluent.
•
BGS members can be found in the education, consulting or manufacturing
industries, where many hold the title of senior executive (25%) and
where half work for a large company – average gross sales of
nearly $820 million.