Mr. Balaji Srinivasan

Emory University

Contact Details

Emory University
Glen Waverley VIC

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"An unexamined decision is not worth making" – an alteration of the famous dictum by Socrates

My expertise lies in simplifying complex business problems and analysing them using data to identify value for organisations. With my first master’s degree in statistics, I am proficient in building statistical models and simulations to identify the root causes of issues. However, analytics alone is not enough. With my second master’s degree in MBA and extensive experience in working with senior leadership, I also understand that the business context matters equally. Throughout my career, I have hence blended both my quantitative and qualitative skills to provide actionable recommendations from practical analytic insights.

I am passionate about seeing through the execution of my recommendations despite the hurdles faced in data and people. My experience has taught me that executing the strategy is best achieved by adopting human-centric design thinking with the appropriate stakeholders who combine their instincts and analytics. My recommendations have also been based on the best practices from my work experience in diverse industries and geographies.

I am excited about the prospect of employing the latest advances in artificial intelligence, robotics, advanced analytics and richer datasets to solve increasingly complex business issues. Let's have a chat - it would be my pleasure to discuss how organisations can make informed decisions quicker.


Emory University - Goizueta Business School
Atlanta, Georgia, United States
Master of Business Administration (MBA), 2009
Strategy and Marketing
2006 To 2009

Arizona State University - Ira A. Fulton Schools of Engineering
Tempe, Arizona, United States
Master of Science (MS), 1997
Industrial Engineering (Statistics and Operations Research)
1996 To 1997

Bharathiar University - PSG College of Technology
Coimbatore, Tamil Nadu, India
Bachelor of Engineering (BE), 1996
Production Engineering
1992 To 1996

Job History

General Manager, Customer Experience Analytics and Reporting
Melbourne, VIC, Australia
May 2020 - present

Senior Manager
Melbourne VIC, Australia
April 2017 - August 2019

Senior Manager
Atlanta, GA, United States
October 2009 - April 2017

Citi Cards
Marketing Manager
Atlanta, GA, United States
December 2006 - September 2009

InterContinental Hotels Group (IHG®)
Business Integration Manager
Atlanta, GA, United States
August 2004 - December 2006

American Airlines
Senior Business Analyst
Ft. Worth, TX, United States
July 2001 - June 2004

Sabre Corporation
Southlake, TX, United States
February 1998 - July 2001