Dr. Denise Smart
Dean, McCoy College of Business
Texas State University-San Marcos, Texas
Denise Smart is dean of the McCoy College of Business at Texas State University, where she also teaches marketing.
As dean, Smart is committed to developing Texas State University’s BGS chapter, and supporting its members, in many different ways. Smart takes a hands-on approach with the invitation process; she takes a personal interest in recognizing new members of the honor society and chapter honorees, and she attends every recognition ceremony.
Smart works hard to help students attend Beta Gamma Sigma’s annual Global Leadership Summit, and even serves on Texas State’s GLS scholarship committee. She encourages members to network and build relationships with their local BGS alumni chapter; provide opportunities for community outreach; and plan educational events throughout the year.
Prior to Texas State University, Smart served as associate dean of the business school at the University of Nebraska at Omaha, where she was chair of the marketing department. She has a Ph.D. in business administration (marketing) from Texas A&M University, as well as an MBA from the University of South Dakota, and a bachelor’s degree from South Dakota State University.
Smart is a past president of the American Marketing Association’s academic division, as well as the Southern Marketing Association and the Council of Texas Business Deans. She previously served on Beta Gamma Sigma’s board, as well as AACSB’s. She currently serves on McCoy College Foundation board, the South-West Texas Border Small Business Development Center advisory board, and the Frost Bank community advisory board.